
C O L O U R I N T E L L I G E N C E
I create high-level visual forecasts, detailed analysis, cultural context and curated colour. Insight into colour perception, impact and relevance with a forward-thinking, innovative mindset
C O L O U R S T R A T E G Y
I distill and breakdown the role of colour for brands. Introduce strategic initiatives designed to create colour cohesion, simplify and streamline with a visionary, future-orientated perspective
B R A N D + ‘ H O U S E ’ P A L E T T E S
As a trusted specialist, I am often brought in to create and distil cohesive ‘house’ palettes. After decades working with large scale brands, I know how challenging distilling and consolidating colour is, and how essential it is to get right in order to successfully communicate brand identity.
I create business-wide palettes, colour bibles, colour cards for manufacturers, offering valuable insight and context. I appreciate and embrace the challenges this work brings - crafting concise, meaningful colour palettes that inspire, disrupt and align with strategic initiatives is complex, but when executed well, it has the power to transform a brand or product line.
C R E A T I V E D I R E C T I O N
I confidently identify and set a visual tone and aesthetic that enhances, elevates and unifies brand and product
V I S U A L S T O R Y T E L L I N G
I create compelling and innovative presentations crafted to inspire creativity (and healthy disruption!), deliver clarity and provide valuable insights
C O N S U M E R C O N N E C T I O N
Colour connects with consumers instantly, both consciously and subconsciously. With my expertise, I create colour initiatives and strategies that forge a direct connection, resonate emotionally and enhance brand identity.